A new iGaming supplier has entered the market with a catalogue that already has billions of dollars in player turnover behind it. Juice, the B2B provider formed by the studios responsible for many of Stake.com’s exclusive games, has launched globally with more than 100 titles available to operators through a single integration.
The launch brings together five studios — Twist Gaming, Knucklehead Syndicate, Monstrums, Massive Studios and The Originals — and marks the first time their full catalogue has been made available beyond Stake.
From Stake exclusives to open distribution
The studios’ games have generated more than US$12 billion in turnover while operating as Stake exclusives, building audiences among high rollers, streamers and celebrities.
Juice is now opening that content to operators worldwide through a single remote game server (RGS). The model gives operators access to all five studios through one technical integration and one commercial relationship.
The company is being led by Brais Pena Sanchez, a former member of Stake’s founding team and former chief strategy officer at Easygo, the group behind Stake and KICK.
“Juice has one clear ambition: to become one of the world’s leading game providers,” Pena Sanchez said.
He added that the company is not starting from scratch, pointing to the more than US$12 billion in turnover generated by the studios while their games were exclusive to Stake.
Five studios, one portfolio
Twist Gaming and Massive Studios form the core of the initial catalogue, with titles such as Drac’s Stacks, Bank Basher and the Rooster series among their releases.
Knucklehead Syndicate, which launched within the past year, focuses on more unconventional slot concepts, while The Originals develops house-style games built around formats such as dice and Mines.
Meanwhile, Monstrums is targeting newer casino verticals, including Mystery Boxes that can offer physical prizes ranging from cars to gaming consoles.
The combined portfolio gives Juice a mix of slots, house games and emerging formats rather than relying solely on traditional casino content.
Weekly releases planned
Juice is also targeting a high-frequency release schedule. The provider plans to add one new premium slot every week, alongside two new Originals-style house games, Mystery Boxes, financial-style games and other formats.
The company says it is already working towards entering regulated markets, suggesting that the initial global launch will be followed by a push into licensed jurisdictions.
Roobet is the first operator to launch with the Juice catalogue. The operator has gone live with the full portfolio, including established titles such as Drac’s Stacks and Bank Basher.
Juice will make its first industry appearance at SBC Summit Lisbon, taking place from September 29 to October 1, where it will exhibit at stand B211.